On January 21, 2025, Frisian Flag, a leading dairy brand in Indonesia, hosted its much-anticipated National Conference at the Garuda Ballroom, Episode Hotel, Tangerang. The event attracted 430 participants from various regions, showcasing Frisian Flag's commitment to driving growth, connecting teams, and inspiring future business development. The event, designed to engage and inspire, was flawlessly executed by FAV Indonesia, a creative agency known for its expertise in event concepting, production, and execution.

A Seamless Event Experience by FAV Indonesia

FAV Indonesia, part of the FAB network, took the lead in orchestrating the entire event with a high degree of professionalism. The agency's experience and meticulous attention to detail ensured that each aspect of the National Conference was perfectly executed. From event concepting to production, FAV brought together every element to create a seamless, impactful experience for the participants.

The conference included key presentations from Frisian Flag’s leadership team, including Gustavo Hildenbrand (President Director), Ala Kalanzi (Finance Director), Veronika Utami (Marketing Director), Raj Srinivas (Sales Director), Aamir Munir (Operation Director), Frida Chalid (Legal Director), Andrew Saputro (Corporate Affairs Director), and Harry Dirgananto (Human Resource Director). Each director shared insights on regional and business growth, touching on diverse areas such as Minahasa, Minang, Jawa Barat, Gatot Kaca, Papua, Aceh, and NTT.

In addition to the informative presentations, the conference featured a photo booth with unlimited Instaprint during a 4-hour session, allowing attendees to capture the moment and create lasting memories. The interactive photo experience served as a lighthearted addition to the day’s more formal agenda.

A Star-Studded Event with Inul Daratista

The highlight of the event was the appearance of the legendary Indonesian singer Inul Daratista, as Brand Ambassador, known for her charismatic presence. As the guest star, Inul added an extra layer of excitement and engagement, entertaining the audience with her performance and connecting with attendees in a personal way. Her presence not only energized the crowd but also brought an element of entertainment to the otherwise corporate-focused event.

Driving Excellence in Event Execution

For FAV Indonesia, working with a brand as iconic as Frisian Flag was a unique opportunity to demonstrate their expertise in delivering top-tier events that are not only memorable but also strategically impactful. The National Conference 2025 was a perfect example of how FAV takes an integrated approach to event production, blending creativity with seamless execution. From large-scale corporate events like Frisian Flag’s National Conference to smaller, more intimate experiences, FAV continues to prove its capability to manage complex events with precision and style. Their proficiency in integrating technology, brand messaging, and audience engagement is key to their success in delivering exceptional experiences.

A Legacy of Excellence in Indonesia

As one of the country’s most trusted dairy brands, Frisian Flag has been committed to nourishing generations of Indonesians for decades. The National Conference 2025 was not just an opportunity to showcase the company’s plans and achievements, but also a reflection of its continued growth in the Indonesian market. With a focus on both business development and community engagement, Frisian Flag is actively shaping its future while staying true to its mission of promoting a healthy and sustainable lifestyle.

A Strong Partnership for Future Events

The collaboration between FAV Indonesia and Frisian Flag marks another milestone in the agency’s successful portfolio of managing high-profile events. Their ability to adapt to the unique needs of clients while delivering high-quality results positions FAV as a key player in the event production industry.

Looking ahead, FAV Indonesia is well-positioned to continue creating memorable and impactful experiences for brands like Frisian Flag as they move forward into 2025 and beyond. With their creative vision, strategic approach, and commitment to excellence, FAV is sure to remain a leader in the event production space, delivering exceptional value for their clients and creating connections that last.

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About FAV:

Based in Jakarta, FAV is an innovation-led and tech-driven activation agency. With services spanning from corporate and sponsorship events, PR & roadshow activities, and virtual experiences, the agency has worked with a multitude of clients namely Heineken, Hyundai, Mead Johnson Nutrition, Samsung, LG, Grab, and Gudang Garam, among others.

FAV is part of FAB Indonesia, one of the largest and fastest growing creative business platforms in the region, comprising more than 40+ companies and 1000+ best talents across the creative industry in Indonesia.

Learn more about Fav: https://favum-id.com/ 

Instagram: https://www.instagram.com/fav.indonesia/

For more information, please contact:

Pricillya Gracia 

Business Director - FAV Indonesia

e: pricillya.claudia@favum-id.com 

p: +62 877-7179-7765