IMPLORA COSMETICS LIP CREAM MATTE #ApprovedByMe
YEAR
2020
CATEGORY
Marketing
CLIENT
PT Implora Sukses Abadi
BY
BUJUK RAYU

THE CHALLENGE
How to convince the market that IMPLORA Lip Cream Matte, an affordable yet unknown brand that lacks credibility, is actually a great product with exceeding expectations
HOW WE DO IT
We portray IMPLORA women, who believe that beauty is about our own satisfaction and approval, to create a statement that IMPLORA is a manifestation of our self-choice and that our beauty must be #ApprovedByMe
THE RESULT
84k views within a day on Aurelie Moeremans’s, our brand ambassador, Instagram post.

Let's Talk.
For business inquires, please contact us.
Let's Talk.
For business inquires, please contact us.